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  • torch@torchconsultancy.com

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QUALIFICATIONS

TORCH Consultancy values excellence in search from entry to executive level, training, as well as consultancy for firms. Each our partners have minimum 20 years of experience in their sectors. We use our expertise in understanding our clients’ needs and helping them find talented leaders to lead their organizations. We specialize in identifying and sourcing talented executives primarily for marketing, sales, finance, risk, IT, audit, accounting, management verticals.
Our Services:
•    Training
•    Organization
•    Recruitment,
•    Consultancy,
•    Human Resources
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POSITION: MEDIA MANAGER

We are looking for Media Manager for our international client with the following skills and the qualifications;
•    University degree in Business Administration or related fields.
•    At least  5 years of  media  experience in Marketing preferably in FMCG sector or media agency
•    Good knowledge of computer skills (MS Office, SAP knowledge is a plus),
•    Excellent command of written and spoken English,
•    Strong analytical, communicational and planning skills,
•    Strong  negotiation skills and extensive experience working with media/advertising agencies,
•    Good listening and coaching skills,
•    Should have understanding of traditional media (TV, Print, OOH) as well as a passion on all things digital, mobile and multiscreen.
•    Ability to work in a multitask and multicultural environment,
•    Advanced presentation, communication and interpersonal skills,
•    No military obligation for male candidates.

JOB DESCRIPTION

IMC process
Internal and external: 

•    Participates the IMC process, being responsible of the scheduling and timing with the Agency of each step and content of each project: briefing step0, SBI,CBI and all media planning: pathways, touch points and all the tools scheduled in the contract with the Media Agency
•    Participates in the drafting of the Media Brief and all advertising briefs by converting marketing objectives in media objectives.
Media Planning:
•    Participates in the evaluation of media proposals checking them in comparison with Marketing objectives, strategy and timing.
•    Conducting monthly reports to management and weekly management meetings with the agency
Media Buying:
•    Participates in the client- agency negotiation process concerning the financial agreements between them and the Media
•    Participates in the evaluation of proposed analytical monthly schedules with regard to annual plan’s buying objectives.
•    Ensures cost efficiency offered by the individual media vehicles.
•    Ensures the effective auditing of media tools pointing out the improvement needs in terms of Media buying strategy.
•    Evaluate trends in advertising, the achievement of defined objectives (effective achievement of the target, compared to the type of programming, etc.).
Advertising Space Management: 
•    Supports Marketing on the definition of advertising strategy for products (target audience, benefits, message, etc.) Playing a consultative role. 
•    Within the framework agreements negotiated by her supervisor, the Area and Country Heads, ensure operational planning and buying of advertising space to ensure the best coverage / frequency and achieve the targets agreed with Marketing 
•    Shares media planning with the responsible parties, ensures the flow of information. 
•    Communicates and implements corrective actions interfacing with agencies / dealerships and external reviewing the schedule, the timing involved television programs, etc
•    Supports the definition of marketing budgets on advertising costs based on changes in the advertising market and competitor behavior
Other: PR:
•    All PR activity management decided by the Country and Group Brand Managers

Kriterler
Tecrübe:
5 Yıl
Askerlik Durumu:
Yapıldı veya Muaf
Eğitim Seviyesi:
Lisans, Yüksek Lisans veya Doktora
Cinsiyet:
Farketmez
Pozisyon Bilgileri
Firma Sektörü:
Hızlı Tüketim
Departman:
Medya
Ünvan:
Medya Müdürü
Çalışma Şekli:
Tam Zamanlı
Personel İhtiyacı:
1 Kişi
Şehir / İlçe:
İstanbul / Şişli